Heap
Understand every customer action instantly with zero manual tracking.
Heap is a digital insights platform that automatically captures all user interactions across web, mobile, and cloud environments.
It combines behavioral analytics with AI-powered data science to reveal hidden friction points and optimization opportunities, enabling teams to optimize conversions and retention without complex instrumentation.
🚫 The problem Heap solves
Heap eliminates blind spots in customer journey analysis by revealing 'unknown unknowns' that traditional analytics miss.
It removes the need for manual event coding, breaks down data silos, and delivers real-time insights that accelerate optimization decisions.
✅ How Heap works
Deploy a single JavaScript snippet that automatically tracks every user click, submission, scroll, and interaction across your digital properties.
Heap organizes this data into governed structures, allows visual labeling for non-technical teams, and applies advanced data science to surface friction points and conversion correlations automatically.
Founder's Story
"Founded in 2013 in San Francisco, Heap emerged as a solution to the manual event tracking burden plaguing analytics teams."
"Backed by leading investors including Menlo Ventures, NewView Capital, and Goldman Sachs, the company grew to serve over 10,000 organizations before its 2023 acquisition by Contentsquare, solidifying its position as a category leader."
Do you use Heap?
Reviews
"Reviews praise Heap for saving time and simplifying frontend work with a broad set of high‑quality, free components. Developers highlight smooth React and Next.js use..."
$Pricing
- Up to 10k monthly sessions
- 1 website or product
- Unlimited user seats
- Unlimited sessions
- Advanced analytics and AI insights
- Session replay
Best For
- Product managers at mid-to-large SaaS and e-commerce companies seeking comprehensive user behavior visibility
- Marketing leaders optimizing conversion funnels and campaign performance across digital touchpoints
- Data teams needing accessible analytics without extensive engineering resources or manual instrumentation
Categories
Top Competitors
- Chisel
- Productboard
- Zeda.io
- ProdPad CoPilot
- Dovetail
- Pendo
- Linear
- Amplitude AI
- Mixpanel
- BuildBetter
- Granola
- Otter.ai
- Fathom
- Superhuman
- ChatPRD
- Whimsical
- Amplitude
- Google Analytics
- Contentsquare (parent company)
- Hotjar